Verssa, is a brand book proposal for fashion brand that carries versatile and timeless clothing with sustainable approach. Sometimes people are having a hard time to choose their outfit in a rush. Verssa provides on-the-go outfit for women to wear fussy-free clothing that is easy to style. The brand concept is to mix and match clothing merchandise and can be worn in any casual day. Verssa also using sustainable fabric to protect our environment from fashion wastage. This brand book also planning the marketing mix 4Ps (Product, Price, Place, Promotion) and touchpoints for the marketing strategy and interact with the customers.